Should You Be Worried About Your Bounce Rate?

Everyone wants their bounce rate to be lower. Having a bounce rate deemed “too high” is almost an insult amongst marketing professionals. In years past, we’ve all been trained to…

6 Marketing Tactics to Implement During COVID-19

In the event of an unprecedented pandemic like COVID-19, there’s a lot of uncertainty – particularly within the workplace. Many factors remain indefinite and challenges are still very much present,…

How to Optimize Voice Search for Your Local Business

So, you’re a small business looking to optimize voice search strategy. While we think this is a smart move, there is an overwhelming amount of information out there. Voice search…

Data-Driven Marketing

  If you haven’t implemented data into your marketing campaign, then you’re missing out on discovering customer insights and analytics that can help create stronger marketing campaigns. Rooted in research…

Creating an Alexa Skill for Your Brand

  “Hey Alexa, where can I find XYZ?” If you’re even remotely connected to modern technology, then you know what, or rather who, Alexa is, and that you can virtually…

The Committed Visitor Index

  In addition to inspiring a more focused creative effort, our data driven process enables the continued monitoring that a campaign needs to remain successful.  One of our most effective…

11 Reasons Why You Should Update Your Website

  Whether you’d like to admit it or not, unless you’ve recently done so, your website could probably undergo some updating. If you aren’t sure where to start, here are…

The Customer Journey Of Nurturing

  It should come as no surprise that selling to someone who has already purchased from you is easier than selling to someone new.  It has been drilled into our…