Lūvente

An up and coming luxury jewelry company was looking to launch its new brand and product line at the world’s largest jeweler industry tradeshow, JCK Las Vegas. In response to failing product lines and unpopular treatment of retailers by other jewelry manufacturers, Lūvente worked with Vista14 to conduct a competitive analysis that would identify a holistic brand approach to deliver a unique, feature-rich service offering at a fair price to retailers while, at the same time, position Lūvente to compete with top brands in the consumer jewelry market space.